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Weekly report on Cuba's tourism industry
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Cuba Bets on Sustainable Tourism

Cuba's tourism sector, in full development thanks to attractions of the most diverse nature, bets for the sustainable practice of the activity to guarantee the conservation of the environment.

This trend can be seen practically in all Cuban destinations, supported by the wealth of the country's nature, and a flora and fauna marked by great biodiversity.

This situation can be seen in the Jardines del Rey archipelago, located off the north coast of the central region of the country and made up Cayo Coco, Cayo Guillermo, Paredon Grande, Anton Chico and Media Luna.

More than 200 species of birds and 340 botanical varieties, largely endemic to the area, can be found on the islets, together with formations of original beauty such as, pristine beaches, lagoons, sea beds, coral reefs and coastal landscapes, including dunes.

In terms of sustainability, several beach sectors on Cayo Coco and Cayo Guillermo, off Cuba's north coast, have received environmental acknowledgements for complying with standards and requirements for their care and protection.

The shores of the Tryp Cayo Coco hotels, (Playa Larga), Star Fish Cayo Guillermo (El Paso Beach), Melia Jardines del Rey and Memories Flamenco (Flamenco Beach) won the condition for the sustainable use of the bathing areas and the physical, chemical and bacteriological aspects of water.

Meliá Cayo Guillermo. Room
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This condition also extended to Las Coloradas beaches on Cayo Coco, which holds the hotels Pullman Cayo Coco, Melia Cayo Coco and Sol Cayo Coco, and the Iberostar Playa Pilar Hotel shoreline, on Cayo Guillermo, due to the protection of the coastal fronts where they are located.

In all cases, the beaches benefited from the dumping of sand, an action aimed at mitigating the effects of erosion and increasing the recreation area to offer a higher quality product, according to market demands.

In fact, within the framework of the Cuban State's Tarea Vida (Task Life), in order to counteract the effects of climate change, more than 10 kilometers of coastline benefited in 2018 on Playa Larga, Flamenco and Las Coloradas, on Cayo Coco; and El Paso, on Cayo Guillermo.

In addition, there will be a wave amplifier in Laguna Larga, a new method that will allow the natural circulation of water from the sea to the aquatic habitat, the largest one created by nature in the north keys.

The proximity of a coral barrier that is 400 kilometers long and is considered by experts to be the second most important in the world (after the one in Australia), adds a touch of distinction to Jardines del Rey, with the most varied diving activities for diving enthusiasts, in waters with a pleasant temperature and excellent visibility.

However, the predominance corresponds to the coastal vegetation, the silence of the sea and the heat of the sun, all in a perfect combination for the active rest of vacationers, who come in a greater number to this territory.

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