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Weekly report on Cuba's tourism industry
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Cuba: Agenda for Tourism

The Cuban archipelago, a major destination in the Caribbean, offers a wide range of offers based on the country's potential for tourism.

Its privileged geographical location, five-century-old traditions and a well-preserved nature add value to Cuba's tourist products.

Beaches of fine white sand and crystal-clear water are among the main options for thousands of tourists who visit Cuba every year.

In western Matanzas province, the world-famous Varadero beach, which runs along 22 kilometers on the Hicacos peninsula, is one of the most visited destinations by foreign vacationers.

The development of the tourism sector is based on the fact that Cuban cities are major elements to take into account when boosting the so-called smokeless industry.

In that context, the Cuban capital stands out, offering traditions, rich architecture and culture, and an excellent climate, which are complemented by high-quality hotels.

Center for the Development of Visual Arts
Fountain of Lions

In addition, Havana's historic heart holds most of the city's museums, churches, cultural centers and buildings from the Spanish colonial period, including 33,000 buildings, most of which were built from the 18th to the 19th centuries.

Cuban culture is the result of a mixture of races and customs that resulted in a unique model made up of African, aboriginal, Chinese, French and Spanish elements.

Cuba's fauna consists of 16,500 species, including some zoological groups whose endemism exceeds 90 percent. The native flora is made up of more than 6,300 species of different colors and shapes.

Natural and biosphere reserves, natural landscapes, national parks and protected areas make up a broad network of one-of-a-kind well-preserved options.

The Cuban archipelago also offers more than 70,000 square kilometers of insular platform and some 5,000 kilometers of coasts, which are bathed by the Atlantic Ocean and the Caribbean Sea and are excellent for scuba diving and snorkeling.

Cuba combines recreation and medical treatments to improve the quality of life, including such procedures as thalassotherapy.

That medical modality benefits from the island's marine environment – air, water and climate – and other natural resources such as mud, sand and algae.

Cuba also has one-of-a-kind sites where tourists can enjoy their thermal waters to improve their quality of life.

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